"I would like to take this opportunity to say a heartfelt thank you for all your hard work in creating the 'Harriet Lee Property' website. I can honestly say that it far surpassed our expections. It is such a professional look (not to mention very user friendly) and we are experiencing the rewards already!
I would recommend your creative talents to any of your future clients and am available to discuss my experience with Strategic Publishing."

Harriet
Harriet Lee Property

Who is looking after your corporate identity?

Corporate identities are once again, part of who you are. They are the core substance of your brand and it is where your business identifies with your client. Your Corporate Identity begins with the design development of a logo.

The design requirements of businesses differ accordingly to the size of the organisationand the market they operate in.

Strategic Publishing offers a Logo and Corporate Identity Design Package that provides businesses with a solid foundation for the branding of their business.

Why do companies change their corporate identity?

As the market changes, so do the needs of the customer. If the change is significant, a brand may lose its identity with its audience and therefore is no longer providing its customer base with the right message.

Some updates to a logo are necessary to connect with a different market sector, but we all have to admit that some changes are not as necessary as reported.

When considering the change of your corporate identity, take into account all the brand material you will have to change and weigh up the cost benefits. If it is a simple change of brand identity and thechanges affect your stationery, brochures and online marketing, then the chances are you will benefit from a coordinated and well designed image revamp. Choose a designer who can guide you and advise you on the best methods and associated costs.